Boys Like Girls

Content creation and live coverage for Boys Like Girls with special guest Secondhand Serenade at The Star Vista (2025), in collaboration with Uncouth. End to end campaign support, producing social-first content in the lead-up to the show and real-time coverage during and after the concert. Deliverables included promotional visuals, highlight reels, audience interviews, behind-the-scenes moments, and post-event recaps, all designed to build anticipation, amplify reach, and extend engagement beyond show night. The approach balanced high-energy performance coverage with candid storytelling, capturing both the scale of the live experience and the intimacy behind the scenes for digital platforms.